Privacy Policy

Last updated: 22 August 2026

This Privacy Policy explains how Naija360 (“Naija360”, “we”, “us”), operated by NextNow Group, collects, uses, shares and protects your personal data when you use the Naija360 mobile application and related services (the “Service”). We are committed to protecting your privacy in line with the Nigeria Data Protection Act 2023 (NDPA) and the Nigeria Data Protection Regulation (NDPR).

Naija360 is a safety service. Some data — such as your location during an SOS — is collected specifically to help emergency responders reach you. Sections below explain exactly when this happens and how it is used.

1. Who we are (Data Controller)

Naija360 is the data controller responsible for your personal data. For any privacy questions or to exercise your rights, contact our Data Protection Officer at privacy@naija360.ng.

2. Information we collect

Category	Examples	Why
Account information	Name, phone number, email address, password (stored encrypted), community/area	To create and secure your account and route alerts to your area
Location data	Precise device location captured when you raise an SOS, and shared live only while an active incident is being tracked	To dispatch responders and show them where help is needed
Incident & report data	Emergency category, description, optional photos, timestamps	To coordinate a response and keep a safety record
Emergency & medical information (optional)	Blood type, medical conditions, allergies, medical-aid scheme and an emergency note you choose to add	Shown to responders only during an active SOS so they can assist you safely
Sensitive personal information (optional)	Gender, ethnicity, national ID number, and hearing/speech or other vulnerability flags you choose to add	To help responders reach and communicate with you appropriately
Contacts	Trusted contacts you add (their name and phone number). With your permission, the phone numbers in your address book are checked against our accounts to show which of your contacts already use Naija360 — we do not store your full address book	To alert the people closest to you during an SOS, and to help you invite friends
Photos, camera & audio	A profile photo, and photos or voice notes you capture as evidence during an incident	To personalise your profile and give responders context during an emergency
Device & push data	Push notification token, device platform, app version	To deliver safety alerts and notifications
Usage & diagnostics	App events, error logs	To keep the Service reliable and secure

Location is not tracked continuously. Outside of an active SOS or an incident you have chosen to keep tracking, Naija360 does not collect your background location.

3. How we use your information

To receive, triage and dispatch emergency and community-safety reports;
To share your live location and incident details with assigned responders and, where necessary, official emergency services;
To send you safety broadcasts, incident updates and account notifications;
To verify identity, prevent abuse and false alarms, and secure the Service;
To comply with legal obligations and lawful requests from authorities.

4. Legal basis for processing

We process your data on the bases of: your consent; the necessity to protect your vital interests or those of another person (for example, dispatching help during an emergency); the performance of our Service to you; and compliance with legal obligations.

5. Who we share it with

Responders and safety operators assigned to your incident, who see the details needed to help you;
Official emergency and law-enforcement services, where required to respond to an incident or by law;
Service providers that host and power the Service (cloud hosting, push notifications, SMS and email delivery, maps), bound by contractual confidentiality and data-protection obligations;
We do not sell your personal data.

6. International transfers

Some of our service providers may process data outside Nigeria. Where this happens, we take steps to ensure your data receives protection consistent with the NDPA, including appropriate contractual safeguards.

7. Data retention

We keep account data for as long as your account is active. Incident and safety records may be retained for longer where necessary for safety, dispute resolution, or to meet legal obligations. When data is no longer needed, we delete or anonymise it. See our Account Deletion page.

8. Your rights

Under the NDPA/NDPR you have the right to: access your data; request correction; request deletion; object to or restrict certain processing; withdraw consent; and lodge a complaint with the Nigeria Data Protection Commission (NDPC). To exercise any right, email privacy@naija360.ng.

9. Security

We use technical and organisational measures — including encryption in transit, access controls and encrypted storage of sensitive credentials — to protect your data. No system is perfectly secure, but we work continuously to safeguard your information.

10. Children

Naija360 is not directed at children under 13, and we do not knowingly collect their data. In an emergency, anyone may use the SOS function to seek help.

11. Changes to this policy

We may update this policy from time to time. Material changes will be notified in the app or by email, and the “Last updated” date above will change.

12. Contact us

Naija360 — Data Protection Officer
Email: privacy@naija360.ng
Support: support@naija360.ng